A white label B2B e-commerce platform is a pre-built platform that can be branded, customized, and launched without any required development. It enables businesses to operate online while creating a seamless customer experience. Suppliers, sellers and buyers can connect online, exchange product information, and negotiate before closing any deal. It is important to ensure that you choose a SaaS B2B marketplace solution that is integrated with finance and supply chain, in order to operate in a fully digital environment.
For example, a business might launch a white-label marketplace to serve as a B2B e-commerce and wholesale platform. This allows one company or multiple vendors to sell in bulk, connect with global B2B suppliers, and conduct transactions entirely online at wholesale prices. In other terms, an Alibaba type of platform.